Central Scrutinizer

Without a particular reason, some days ago I was giving a look to the already suggested “Logo Trends? of 2005, in other words some common solution to the different identity crisis.
Discerning the pubblication month (april), I asked myself if something similar would be published this year too, and I found two minutes later the (for me) brand-new “Logolounge.com – The 2006 Report By Bill Gardner“.
To find a cure to the unusual, serious absence of a chart, here’s my personal liking lists: first three were been awarded with a prestigious – let alone enviable – bold char.
2005

• 15) Blow out
• 14) Puffies
• 13) Good drops
• 12) Cyan-magenta-yellow-black
• 11) Amalgams
• 10) Folly stars
• 9) Blur
• 8) Hot dogs
• 7) Leaf life
• 6) Line dots
• 5) Swirlys
• 4) Wicker balls
• 3) Whips
• 2) Weaves
• 1) Flames

2006 (note: a new site, but still with a nested table template. In confirmation that often graphical design don’t keep the same pace with the web design – or viceversa)

• 15) Trasparent 3D
• 14) Buttons
• 13) Orbs
• 12) Dot fuzz
• 11) Post Apocalyptic (as I can see, an exploding orb)
• 10) Blenders
• 9) Blankets
• 8) Glow
• 7) Overlays
• 6) Vivid
• 5) Splat
• 4) Filigree
• 3) Scribbles
• 2) Dry Brush
• 1) Embellish

It will be because a logo must be print on different materials and have a good resolution in black and white too, but I haven’t sympathies for the one with more of two colours, either for these in 3D. On the contrary, I was been convinced by the exploit of dirt, drawn, gaunt but however not ‘disorderly’ lines and colours linked to the loved worn look – even I’m a bit puzzled about the vectorial rendering.
If you’re searching for the trends identified the past years, you can find them in the proper section in the Logogounge.com site; for the introduction at the logo making techniques, instead, I suggest you the great Drew Yates articles “How to improve your logo? ; in conclusion, the result of the International contest of logos, trademarks and corporate identity played by russian magazine Identity.